In this conversation, Chris Demaillet interviews Jimmy Griffin, a sixth-generation baker from Ireland, who shares his extensive experience in the baking industry, including his journey from family bakery to teaching and competitive baking. They discuss the evolution of baking, particularly in Asia, the impact of social media on baking trends, and the challenges faced by small bakeries today. Jimmy emphasizes the importance of lifelong learning in the culinary arts and the need for bakers to adapt to changing consumer preferences and operational challenges. In this engaging conversation, Chris and Jimmy discuss various themes including the impact of taxation on small businesses, the gluten-free trend, personal passions such as diving and flying, and a life-changing experience involving a conger eel. They also explore the importance of grit, the future of food quality versus convenience, and Jimmy's aspirations for the future, including a desire to fly a fighter jet and write a book on breadmaking.

Website: www.Jimmy.ie
Instagram: https://www.instagram.com/jimmyg51/
The Art of Lamination (book): https://www.instagram.com/theartoflamination/
Twitter: @jimmyg51
Get a copy (or many) of Jimmy's books: https://www.amazon.co.uk/stores/Jimmy-Griffin/author/B08BYZQNN8?ref=ap_rdr&isDramIntegrated=true&shoppingPortalEnabled=true#

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