Dr. Shann Ferch is a professor in the School of Leadership Studies at Gonzaga University. Think of this episode as your primer on Servant Leadership or Servant Leadership 101. 

In this episode, Dr. Ferch helps listeners understand: 

• The origins of Servant Leadership
• Who Robert Greenleaf was
• The 10 Characteristics that make a Servant Leader 
• Common Myths associated with Servant Leadership 
• How marketers can do a better job of serving their organizations and the people they lead