The Preferred List: A Wedding Vendor Podcast

Episode 1 From Architecture to Wedding Photography: Heather Marie Photography


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Heather Leicy shares her journey from architecture to wedding photography, discovering her passion after her own wedding day when she realized a photographer's unique privilege to capture all loved ones gathered in one unrepeatable moment.

• Creating a best friend experience for couples rather than just being "the vendor"
• Ensuring couples stay present throughout their wedding day through careful timeline management
• Building in deliberate pauses during the wedding day for couples to absorb the experience
• Using the "four core poses" as a foundation before adding more creative and candid shots
• Understanding that only 20% of a photography business is taking photos - the other 80% is business management
• Implementing a monthly "CEO day" focused solely on business development tasks
• Maintaining strong communication with other vendors to ensure a smooth wedding day
• Starting "Wedding Wednesdays" - tackling just one wedding planning task each week
• Balancing business ownership with motherhood through efficient systems
• Offering tax education specifically designed for creative entrepreneurs

Find Heather on Instagram @heather.marie.leicy or at heathermlphoto.com, where you can learn about her photography services and tax education resources for creative entrepreneurs. You can also find her on YouTube  ⁨@heathermariephotography⁩

Can't wait for you all to hear all of the episodes that are coming! Make sure you subscribe to stay up to date!

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The Preferred List: A Wedding Vendor PodcastBy James