Kick off Beyond The Club with the episode that started it all. Hosts Jason Markowicz and Mike Orwig sit down—no guests, no filter—to unpack the raw blueprint of running a Fitness Premier location, the high-stakes leap into franchising, and the unlikely path that turned a school principal into a multi-unit fitness empire builder.

In this premiere episode, you’ll hear:

• The daily grind of a 24/7 club: Jason breaks down the systems that keep members coming back at 5 a.m. and 10 p.m.—from staff scheduling to the “wow” moments that turn visitors into lifers. 
• Franchisee launch playbook: Step-by-step on site selection, build-out nightmares, grand-opening chaos, and the one metric that predicts long-term success. 
• Mike’s pivot story: From ringing school bells to spotting benches—how a principal traded lesson plans for workout plans, became a top trainer, and scaled to multiple thriving clubs without losing the “why” that drives every rep.

This isn’t theory. It’s battle-tested truth from two leaders who’ve lived every role in the Fitness Premier ecosystem. Whether you’re eyeing your first franchise, optimizing an existing club, or just love a comeback story—Episode 1 is your foundation.

Available now. Hit play and let’s build something unstoppable.