Welcome to the very first episode of Beyond the Hashtag, the official TikTok Shop Podcast!

In this episode, we sit down with the visionary behind Made by Mitchell, Mitchell Halliday, to uncover his incredible journey—from selling sweets in school to collaborating with Jeffree Star and building a beauty empire. Mitchell shares the defining moments that led him to TikTok, the challenges he faced along the way, and the game-changing moment when he made $2 million in just one week through TikTok Shop.

Get ready for an inspiring deep dive into the mindset, hustle, and strategies that turned a passion for makeup into a multi-million-dollar brand. 💄✨

🔊 Tune in now and discover the power of TikTok Shop! If you are interested to join us on TikTok Shop, you can register here (UK) : ⁠⁠https://bit.ly/podcast-register⁠ . (Ireland): https://bit.ly/podcast-register-ireland