In the first episode of this podcast series, we introduce you to the world of Ad Net Zero: the advertising industry’s drive to reach net zero by 2030.

Our host, Stephen Woodford, CEO of the Advertising Association, is joined by Alison Pepper, Vice President, Government Relations & Sustainability, 4A’s, for a conversation on the progress made since the launch of Ad Net Zero in 2020, the next steps, and how it might work for the US market.

Join Stephen and Alison to get to know the role advertising plays in helping tackle the climate crisis and to learn all about how to take the first steps on this path towards net zero.