<p>A courageous conversation about the reason so many manufacturers are  still holding on to a weak position or no position at all. And, how to  separate yourself from the pack once and for all.</p>

A courageous conversation about the reason so many manufacturers are still holding on to a weak position or no position at all. And, how to separate yourself from the pack once and for all.

<p>A courageous conversation about the reason so many manufacturers are &nbsp;still holding on to a weak position or no position at all. And, how to &nbsp;separate yourself from the pack once and for all.</p>

Episode #1 – Positioning: It’s Not a Difference if Everyone is Saying It

The podcast that tees up courageous sales and marketing conversations for today's manufacturers who want to GET REAL — expertise, exchange, and exposure in just 30 minutes a week.

Hosted by Ray Ziganto (Manufacturing Unicorn at Linara International) and Allison DeFord (Trailblazer at Felt Marketing).

Business

Marketing

The podcast that tees up courageous sales and marketing conversations for today's manufacturers who want to GET REAL — expertise, exchange, and exposure in just 30 minutes a week. Hosted by Ray Ziganto (Manufacturing Unicorn at Linara International) and Allison DeFord (Trailblazer at Felt Marketing).

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Episode #1 – Positioning: It’s Not a Difference if Everyone is Saying It

Episode #1 – Positioning: It’s Not a Difference if Everyone is Saying It