In the first episode of the Hardware Story, we are meeting Aayush Rai, the Co-Founder and CEO of Inito, a home health testing company based out of Bangalore, India.

Aayush started Inito in 2015 with his Co-Founder Varun. Their first product is an at-home Fertility Monitoring device that tracks fertility hormones in under 10 minutes for women trying to conceive. Inito has done over 5Mn tests and have raised USD15Mn so far.

In this episode, we deep dive into the Hardware story of Inito and discuss the nuances of building a Medical grade Consumer hardware product, covering their journey from idea to prototype to product, their unconventional investment journey, challenges in Quality control, selection of the right partners and much more.

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