The Branding Blueprint

Episode 1 - What is a Brand?


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Branding is more than just a logo—it’s your business’s identity, reputation, and the way people perceive you. In this episode of The Branding Blueprint, Kyle and Keat Perkins break down what a brand truly is, why it’s more than just visuals, and how businesses of all sizes can craft a strong, memorable presence. Whether you’re launching a new brand or refining an existing one, this episode is packed with insights to help you stand out.


🎙️ Tune in to learn:

✅ The real definition of a brand

✅ Why branding is more than just a logo

✅ How strong branding builds trust and customer loyalty


Let’s build something unforgettable—one blueprint at a time!

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The Branding BlueprintBy Big Frog of Raleigh