Elle shares how a challenge in sourcing artificial roses for a project led to the discovery and passion for preserved roses

Insights into the preservation process and how it started with sourcing preserved roses from Ecuador

Introduction to Rose Maven’s signature Parisian-style boxes and the evolution to hexagon glass and brass arrangements

Elle discusses the flexibility of working with clients on customized arrangements and the importance of meeting customer needs and preferences

Strategies for differentiating Rose Maven in a competitive market, the importance of networking, and leveraging word-of-mouth referrals

Examples of how preserved flowers are used in various settings, including corporate events and personal decor

Elle talks about potential collaborations with hotels and other businesses to expand Rose Maven’s presence

Founder of The Rose Maven

Elle Torres is the visionary behind Rose Maven, a boutique specializing in preserved roses based in Boston, Massachusetts. Known for their unique hexagon arrangements and innovative designs, Rose Maven has made a name in the floral industry by offering stunning, long-lasting floral creations.

Elle’s journey began with an idea to create flower walls and evolved into a thriving business focused on preserved roses, incorporating eco-friendly practices and creative design.

Visit Rose Maven online: https://www.therosemaven.com/

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