Combin Podcast

Episode #10: How to Build a Successful Influencer Strategy


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This is a podcast sponsored by Combin.

Manage and grow your Instagram safely and organically with Combin Growth and Combin Scheduler - https://www.combin.com/

Webinar dedicated to Influencer Marketing: https://www.youtube.com/watch?v=AMWoTHvWpAs

1. Choose the Way to ‘Fund’ Your Influencer Strategy:

  1. Pay Per Post
  2. Gifting (Free Product/ Service)
  3. Pay Per Sale
  4. Pay Per Engagement

2. Set Concrete Goals and Determine KPIs before Launch:

                   1. Instagram Influencer Campaign Goals

  • Engagement
  • Clicks
  • Impressions
  • Reach
  • Conversions
  • Product Sales
  • Audience Alignment

               2. Brand Influencer Campaign Global Goals

  • Product/ Service sales
  • Sales Leads
  • General Brand Awareness
  • More Followers on Social Media Channels
  • Increasing Website Traffic
  • Email Newsletter Subscribers
  • Customer Retention and Building Brand Loyalty
  • Reputation Management


3. Make Everything as Trackable as Possible

  • Set Up Google Analytics
  • Use UTM Parameters

1st option: http://www.yoursite.com/?utm_source=instagram&utm_medium=influencer&utm_campaign=eminem
2nd option: https://bit.ly/2pT9Zux

Use Bitly to Create Click-Worthy Links: https://bitly.com/

  • Custom landing pages
  • Discount codes
  • Affiliate links
  • Branded hashtags

4. Avoid Getting Tricked by Fake Influencers

Use HypeAuditor to Check Your Potential Partners: https://hypeauditor.com/

IF YOU...

  • Want to hear me talking on the topic that bothers you the most
  • Want to be a guest speaker in one of the next episodes of Instagram Growth Podcast
  • Have another ideas for collaboration

Feel free to email me 👉🏼 [email protected]  

Subscribe to Combin Youtube channel to watch Instagram marketing webinars and video guides -
https://www.youtube.com/c/Combin_app

Thanks for listening and happy Instagram promotion!



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Combin PodcastBy Anna from Combin Team

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