Pop the champagne—the writing may be done, but the real celebration (and strategy) begins now. In this episode, Amy and the group explore how a book launch can be more than a party—it can be a powerful business-building event. From Sarah’s royal-themed bridal showcase to Sharon’s winery signings and Mark’s national conference debut, each author learns how to align their launch with their brand, audience, and goals.

Whether you’re planning a glamorous gala, a cozy signing, or a virtual reveal, this episode shows how to use your book event to attract dream clients, forge partnerships, and keep the momentum going long after the last guest leaves.