The CEO Momcast

Episode 10- Master Maternity Leave


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Alyson Caffrey is a small business Operations Strategist, Bestselling Author and founder of Master Maternity Leave. Alyson is best known for helping streamline the back-end ops for a multitude of brands and using her Operations Simplified framework to unleash the power of small teams.

She left the board meetings, consulting 8-figure companies on their operations, to serve parentpreneurs running small businesses. Alyson believes that if she can return fulfilled founders back to their families, she can generate a much larger impact in the world.

Alyson is committed to using her experience growing businesses and streamlining operations to help parentpreneurs kid-proof their businesses and live family-focused lives. Whether navigating a new baby, managing the chaos with young kids, or simply making sure you’re front row at all the wrestling matches, Alyson helps create businesses that give time back to our family, not the other way around.

Alyson is mom to two young sons (yea, it’s crazy) and enjoys spending her time at home with her growing family.

One of Alyson's biggest struggles was becoming a mom. When she had her first maternity leave with her first son, one of the biggest things that happened was she was in the hospital and she had to basically reach out to all of her clients and all of her teammates to tell them that she'd had a baby and she had this really stark realization that her business was not in a position to support her going out of it in pretty much any capacity. This is a really big reason why she launched Master Maternity Leave and why she is so passionate about creating sustainable businesses that can withstand the founder going in and out really well. We believe that business owners shouldn’t have to choose between growing their business and growing their family. Business owning mamas come to us to help plan their maternity leave.

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The CEO MomcastBy Sarah