CRM MVP Podcast

Episode 10: People hate change!, with Clarissa Simpson


Listen Later

On this episode, we focus on Change Management, Governance, and User Adoption. We discuss the ADKAR Model, which is a framework for understanding change.

We discuss:

  • Building Awareness regarding why the change is needed
  • Creating Desire to implement change
  • Developing Knowledge to allow users to adopt the solution
  • Fostering Ability for the users to get the most out of the implemented solution
  • Reinforcing Change to ensure that users don't go back to the "old way of doing things"

The book reviewed on this episode can be purchased here: HERE

Follow Clarissa on twitter @OKKiwiFlyHome

...more
View all episodesView all episodes
Download on the App Store

CRM MVP PodcastBy Gus Gonzalez

  • 4.8
  • 4.8
  • 4.8
  • 4.8
  • 4.8

4.8

10 ratings