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Episode 10: What You Really Have To Do To Generate Leads
There is no magic pixie dust that will bring you qualified client prospects without any work on your end.
If you want more clients, you’ve got to get out there and be visible to them…
…and that takes consistency and intentionality every day of the week.
There are two platforms to generate leads: in-person and digitally.
IN-PERSON
- Attend chamber and non-profit events, meetings with client prospects, conferences, and masterminds.
- Professional workshops and tradeshows where it’s likely your perfect client will attend.
- Be featured as a keynote speaker.
DIGITAL
- Email signature: Make sure your signature block tells people who you are (NAME), what you do (BUSINESS) and a link to your website or your freebie optin.
- Email Marketing: If you have an email list, you should be marketing to that list regularly, at least weekly.
- Social Media: Pick ONE platform you feel confident you can be consistent on and connect with potential clients and engage with them on that platform.
- Social Media Bio: This is very similar to your email signature block. It needs to tell people who you are and what you do and include a link to your website or freebie.
Always keep in mind the words you use to describe who you are and how you can help need to resonate with your perfect client in a way that emotionally connects them to you. Think about the personality characteristics of your client…what are they feeling and how can you best communicate in such a way that leaves them wanting to learn more about you.
Make sure to follow me on IG @heather_lisle. If you are looking to grow your email list, put together the best marketing strategy or just want to dive deeper into knowing how to create leads for your business, make sure to book a strategy call by clicking here!
> If you’re an up and comer or manage up and comers at your firm, be sure to register for Partner Power Lunch Hour mini-trainings (only 30 minutes!) designed to teach you how to create, connect and cash in on your network. Click HERE to register!
> To learn more about how to communicate with others based on personality type, click HERE to grab my FREE cheatsheet.
>Connect with me on Instagram @heather_lisle or on LinkedIn @heatherlisleco
>Visit my website at www.heatherlisle.com to learn more about the trainings I offer and how to work with me.
View all episodes
By Heather LisleThere is no magic pixie dust that will bring you qualified client prospects without any work on your end.
If you want more clients, you’ve got to get out there and be visible to them…
…and that takes consistency and intentionality every day of the week.
There are two platforms to generate leads: in-person and digitally.
IN-PERSON
- Attend chamber and non-profit events, meetings with client prospects, conferences, and masterminds.
- Professional workshops and tradeshows where it’s likely your perfect client will attend.
- Be featured as a keynote speaker.
DIGITAL
- Email signature: Make sure your signature block tells people who you are (NAME), what you do (BUSINESS) and a link to your website or your freebie optin.
- Email Marketing: If you have an email list, you should be marketing to that list regularly, at least weekly.
- Social Media: Pick ONE platform you feel confident you can be consistent on and connect with potential clients and engage with them on that platform.
- Social Media Bio: This is very similar to your email signature block. It needs to tell people who you are and what you do and include a link to your website or freebie.
Always keep in mind the words you use to describe who you are and how you can help need to resonate with your perfect client in a way that emotionally connects them to you. Think about the personality characteristics of your client…what are they feeling and how can you best communicate in such a way that leaves them wanting to learn more about you.
Make sure to follow me on IG @heather_lisle. If you are looking to grow your email list, put together the best marketing strategy or just want to dive deeper into knowing how to create leads for your business, make sure to book a strategy call by clicking here!
> If you’re an up and comer or manage up and comers at your firm, be sure to register for Partner Power Lunch Hour mini-trainings (only 30 minutes!) designed to teach you how to create, connect and cash in on your network. Click HERE to register!
> To learn more about how to communicate with others based on personality type, click HERE to grab my FREE cheatsheet.
>Connect with me on Instagram @heather_lisle or on LinkedIn @heatherlisleco
>Visit my website at www.heatherlisle.com to learn more about the trainings I offer and how to work with me.