People are different and those differences are reflected in difference in their consumption, interests and behaviour. We talk about different ways of segmenting and how the newsroom has successfully used some of them.

People are different and those differences are reflected in difference in their consumption, interests and behaviour. We talk about different ways of segmenting and how the newsroom has successfully used some of them.

Episode 10 - Who, what, why and whatever. We talk segmentation.

Get 30 minutes of what we are doing to get more people to subscribe to news. Intro music by Tours: http://freemusicarchive.org/music/Tours/Enthusiast/Tours_-_Enthusiast

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Episode 10 - Who, what, why and whatever. We talk segmentation.

Episode 10 - Who, what, why and whatever. We talk segmentation.