A meaty topic - and one we've been debating for more than 25 years! On this episode we discuss:- What's stopping it from happening?- What are some quick wins you could do now?- Where have we seen it work?

A meaty topic - and one we've been debating for more than 25 years! On this episode we discuss: - What's stopping it from happening? - What are some quick wins you could do now? - Where have we seen it work?

A meaty topic - and one we've been debating for more than 25 years! On this episode we discuss:- What's stopping it from happening?- What are some quick wins you could do now?- Where have we seen it work?

Episode 10 - Will sales and marketing alignment ever really happen?

Welcome to our very own podcast sessions where the three directors of Ice Blue Sky get on their collective Soapbox to talk about all the pressing issues around B2B business growth. Covering ABM, Lead Generation and Sales &amp; Channel Enablement strategies, there’s a lot to discuss! You can find us on Spotify, LinkedIn, and YouTube. Tell us what you want to hear; we might just invite you on for a chat!

Business

Marketing

Welcome to our very own podcast sessions where the three directors of Ice Blue Sky get on their collective Soapbox to talk about all the pressing issues around B2B business growth. Covering ABM, Lead Generation and Sales & Channel Enablement strategies, there’s a lot to discuss! You can find us on Spotify, LinkedIn, and YouTube. Tell us what you want to hear; we might just invite you on for a chat!

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Episode 10 - Will sales and marketing alignment ever really happen?

Episode 10 - Will sales and marketing alignment ever really happen?