In this episode Chris interviews Tammi Labrecque, author of Newsletter Ninja on how to make email your go-to weapon for reader engagement. 

Show Notes & Links:

-Why email is the most important weapon in your marketing arsenal.

-The podcast epiphany: Why you are not selling what you think you are. 

-Using your email list for just selling your books? Why you're doing it all wrong.

- Why building your email list backwards is the best thing to do.

-How to help your readers make sure they are seeing your emails (deliverability tips).

-Why being transparent is important to your readers.

-How many David Gaughran mentions were in this podcast? Be sure and go to the podcast page on the website and leave your comments or questions. Click here. 

-Link to Tammi's book, Newsletter Ninja. Buy it now.

-More information about Tammi's online class.