Vikram Rajan is one of the co-founders of Phone Blogger, a company that markets to accountants and attorneys.  He helps busy professionals create content that can be published to social media platforms and emailed to clients and prospects as a newsletter — all through short phone interviews. Vikram shares more about his business model and what makes it so appealing to his target audience, as well as why his strategy helps his clients build and grow their businesses through word-of-mouth referrals.