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Episode 11: Chatting with the 2013 PMCA/Pennsylvania State Fellowship Recipient
In this episode we sit down “virtually” with Erin Fleming, Sensory Scientist at Mars Wrigley. Erin was the 2013 recipient of the PMCA/Pennsylvania State University Fellowship. Her research was on “Psychophysical, Physiological, and Semantic Characterization of Oral Astringents” which focused on understanding how consumers perceive and describe oral astringency – a sensation defined as the [...]
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By PMCAIn this episode we sit down “virtually” with Erin Fleming, Sensory Scientist at Mars Wrigley. Erin was the 2013 recipient of the PMCA/Pennsylvania State University Fellowship. Her research was on “Psychophysical, Physiological, and Semantic Characterization of Oral Astringents” which focused on understanding how consumers perceive and describe oral astringency – a sensation defined as the [...]