’Tis the season for big campaigns, bold sweaters, and knitwear diplomacy. In this Style Signals holiday special, we cut through the festive fashion fog to highlight the subtle style signals shaping the season from nostalgia to cozy-core. Plus the luxe tier: Burberry’s joyfully chic heritage, Dior’s cinematic fantasy, and Tiffany’s perfectly engineered giftability.

We also dive into how AI is quietly rewriting gift shopping in 2025 promising smarter picks, less overwhelm, and demanding a new etiquette around letting algorithms curate your emotional labor. And yes, we get into the cultural renaissance of the Ugly Christmas Sweater (now fully post-ironic) as well as the rise of matching PJ pageantry.

And because it’s not December without a little screen-induced escapism, we break down the holiday film style effect—why the soft-lit, scarf-swept, Nancy-Meyers-adjacent aesthetic still shapes how we dress, shop, and imagine our own festive main-character moments in films including Champagne Problems and The Holiday.

Style Signals created by majelan studio.

Hosted by Audiomeans. Visit audiomeans.fr/politique-de-confidentialite for more information.