Gina Rubel is a communications expert, former litigator, three-time book author, and CEO of the nationally renowned legal marketing agency, Furia Rubel Communications. On top of that, she's also the mother of two college-age children and an avid community volunteer. Gina discusses her journey from practicing attorney to being a Public Relations Diva and the pride of celebrating 20 successful years of her company Furia Rubel. The discussion then turns to the services she provides to her clients, with a particular focus on the world of social media. We discuss the importance of social media and the pitfalls that individuals and businesses need to be wary of because the influence that can be given by social media prominence can be taken away if social media is misused in the form of cancellation. Gina's values are reflected in one of her favorite books, "The Four Agreements" by Don Miguel Ruiz. We discuss how following those rules has helped her find personal and professional success.