For this episode of Brite Ideas, we welcomed <a href="https://www.linkedin.com/in/rgillingwater/" target="_blank">Richard Gillingwater</a>, a Brand and Creative Communication Consultant at <a href="https://emotionalbranding.co.uk/">Emotional Branding Ltd</a>.
Listen in as Richard and host, <a href="https://www.linkedin.com/in/sandrarincon/" target="_blank">Sandra Rincon</a>, discuss:
<ul>
 <li>The definition of emotional engagement,</li>
 <li>storytelling to encourage emotions that change behavior,</li>
 <li>mapping a brand’s power of storytelling through archetypes,</li>
 <li>and more.</li>
</ul>

For this episode of Brite Ideas, we welcomed Richard Gillingwater, a Brand and Creative Communication Consultant at Emotional Branding Ltd. Listen in as Richard and host, Sandra Rincon, discuss: The definition of emotional engagement, storytelling to encourage emotions that change behavior, mapping a brand’s power of storytelling through archetypes, and more.

For this episode of Brite Ideas, we welcomed <a href="https://www.linkedin.com/in/rgillingwater/" rel="noopener noreferrer">Richard Gillingwater</a>, a Brand and Creative Communication Consultant at <a href="https://emotionalbranding.co.uk/" rel="noopener noreferrer">Emotional Branding Ltd</a>.
Listen in as Richard and host, <a href="https://www.linkedin.com/in/sandrarincon/" rel="noopener noreferrer">Sandra Rincon</a>, discuss:
<ul>
 <li>The definition of emotional engagement,</li>
 <li>storytelling to encourage emotions that change behavior,</li>
 <li>mapping a brand’s power of storytelling through archetypes,</li>
 <li>and more.</li>
</ul>

Episode 11: Harnessing Emotional Engagement for Successful Alumni Relations

Advancement professionals, do you want to make and demonstrate a greater impact?

Grab a coffee and join Alumni Relations expert, Sandra Rincon, and global alumni leaders, as they candidly discuss pressing issues, explore research findings from the field, consider what alumni relations can learn from other industries, and more.

Education

Advancement professionals, do you want to make and demonstrate a greater impact? Grab a coffee and join Alumni Relations expert, Sandra Rincon, and global alumni leaders, as they candidly discuss pressing issues, explore research findings from the field, consider what alumni relations can learn from other industries, and more.

Share Episode 11: Harnessing Emotional Engagement for Successful Alumni Relations

Sign up to save your podcasts

Episode 11: Harnessing Emotional Engagement for Successful Alumni Relations

Episode 11: Harnessing Emotional Engagement for Successful Alumni Relations