Maybe you’ve heard of this fantastic research tool that Facebook has called audience insights.

It is right in your ads manager.

On this episode, I cover the ins and outs of it and how powerful it can be to find out the nitty gritty of your own audience as well as your competitors.

There are some limitations and Facebook does get some of their data through 3rd party sources.

Not everything is available for every country.

However, this tool will allow you to understand your own list or fans in great detail.  Demographics, page likes, spending habits and much more.

If you want to see how I used it during the episode then go here http://onefocusmarketing.com/episode11 and download a video tutorial I did for you.

Where to go for help - Join my closed Facebook group - Funnel Strategies for Facebookhttps://www.facebook.com/groups/thefunnelstrategist/