Marketing brings high-quality leads and new insights on buyer behaviors, but many in sales aren't taking advantage of this power. It's time to change the approach to selling. Join Colleen Francis, Owner at Engage Selling and author of "Nonstop Sales Boom", as she shares the best ways to close more.

Read the article that inspired the conversation: How to Stop Selling to Leads Like You’re Stuck in the 1970s (https://www.salesforce.com/quotable/articles/selling-to-leads-stuck-in-1970s/)