Diana Coulter Medical Team Sales Director, joins Robert Austring, CEO of Lighthouse Imaging, Benjamin Gray, CTO of Lighthouse Imaging and Host Justin Starbird as they talk about the benefits of attending and participating in the Informa Medical Device shows around the country. 

"The Informa shows do a lot for us. Lighthouse Imaging is a niche based company so it's a little different. For us, it represents an opportunity to not only generate leads, but to network with other companies that may work in our space. There's collaboration opportunities, there's opportunities to meet with other suppliers and really just expand their network, as well as what's important is, for us, it establishes credibility for us to be at these shows year over year. People begin to look for you, they begin to recognize you. It really does lend an air of credibility for you as well." Robert Austring, CEO Lighthouse Imaging.

"The Informa shows, the MD&M shows, the BioMed shows, it's really the sweet spot in between, that combines the medical industry and manufacturing, and brings them together. What I really like about the mix of the shows that we go to, the MD&M West show is a really big show. We get a wide variety of attendees. On the other hand, the BIOMEDevice Boston show is a little smaller and more intimate, and we find that the conversations that we have at some of the more regional shows are very succinct and right in line with what we need.

It's a way to get big device companies and small device companies on a level playing field inside of one room, and allow them to stir around and talk, and make the connections they need to do the business that's within their role, to their success." Benjamin Gray, CTO Lighthouse Imaging