GUEST: Daniel Barel, CEO, REE Automotive

ABOUT THIS EPISODE

You won't buy a REE car you. You won’t drive around in a vehicle with a REE badge on the front. But you will soon be able to ride in a vehicle built on REE modular technology, including the REECorner, a by-wire electrification technology that enables anything from a very small vehicle such as a micro shuttle right through to Class 6 trucks.

In 2021, REE went public on the NASDAQ, via a SPAC (special purpose acquisition company) deal with 10X Capital. REE’s partners include Hino Motors, Magna International, JB Poindexter, Navya, and American Axle & Manufacturing.

In this episode, Daniel Barel, the co-founder and CEO of REE Automotive, discusses electrification, modular platforms, urban mobility, commercial vehicles, last-mile delivery, and the company's ambitious plans to generate revenue of $19 billion by 2026.

Connect with Daniel on LinkedIn

Production note: This interview was recorded out and about, so there is some background noise.

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