When you’re prospecting, having just a little bit of information can be the key to getting your foot in the door and growing your pipeline. Timing your call or email just right or having the perfect conversation starter can make all the difference when it comes to making a sale. If you know that the company you’re looking at has just launched a new project that can benefit from the products you sell or is getting ready to evaluate solutions for the type of service you’re selling, you’re better able to strike while the iron is hot.

Today’s guest is Alex Greer, the founder and CEO of Signal HQ. Signal is a type of technology that you can use to help you get the kind of information that you need to make your sales pitch more effective and help you strategize more easily. Listen the episode to hear Alex explain what Signal HQ does and how it can help with sales.

Episode Highlights:

• What Alex did before becoming the founder and CEO of Signal HQ
• What Signal HQ does
• Why Alex started Signal HQ
• Which types of signals Alex’s company focuses on, and which types of signals might also get focus as time goes on
• How Signal HQ can help prospectors prioritize and make the most effective decisions about how to use their time
• Why sales teams are slower than other departments to pick up on some newer technologies that can help them sell more effectively
• How the data provided by Signal HQ can help sales people start conversations with prospects

Resources:

Alex Greer

Signal HQ