The Customer Support Podcast

Episode 12: (B2C) Brenda Guardado, Head of Support, Coffee Meets Bagel


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 Key Insights

  • Tech Tool Stack: Zendesk (Ticketing, Helpdesk, AnswerBot), Sprout Social (Twitter, Facebook), Mode (Data Science)
  • Ticket Volume: Few hundred tickets on a daily basis
  • Ticket across channels: 80% Email, 10% (Twitter, Facebook, Instagram, Reddit), 10% (Google PlayStore, Apple App store
  • Case deflection with Answer Bot is ~5%
  • They have Tiered Support — Tier-1/Tier-2 (outsourced), Tier-3 (internal).  8 support employees
  • Metrics : First Response Time (FRT), Customer Satisfaction (CSAT), Full resolution time, Customer Request Volume
  • They decided to delist from Galaxy Store due to overhead of software maintenance, need for support agents to have a separate testing unit and lack of RoI in terms of users.
  • Chat "bots" didn’t work for them in the past but they are considering introducing live chat
  • Also, exploring customer communities after seeing good engagement on reddit
  • ...more
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    The Customer Support PodcastBy Sandeep Jain

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