Using social media platforms to market your business in some way, shape or form has become so common in this modern day and age that most people would agree that it is the norm without a shadow of a doubt.

With all of that having been said and out of the way, it is important to note that some social media platforms are going to be a lot better for your business than others and because of the fact that this is the sort of thing that could potentially end up impacting the longevity of your enterprise your decision regarding which platform you eventually want to end up using is actually quite critical once all has been said and is now out of the way.