Behavioural science

Guest:

Adrian Camilleri

Association Professor of Marketing

University of Technology Sydney Business School

Adrian Camilleri is an associate professor of marketing at the University of Technology Sydney (UTS) Business School. He uses experimental and survey research methods to understand, explain, and predict the cognitive processes underlying judgment and decision-making, and the application of this knowledge to environmental, financial, managerial, and consumption contexts.

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https://hbr.org/2024/03/how-gamification-can-boost-employee-engagement