In this installment of TIF Talk, Dr. Bradley Freilich discusses into the complexities of chronic GERD, shedding light on its potential links to esophagitis, Barrett's esophagus, and, in severe cases, esophageal cancer. He emphasizes the importance of educating individuals about GERD and managing mild symptoms to mitigate risks with diet and lifestyle modifications. Dr. Freilich explores treatment options, spotlighting the TIF 2.0 procedure as a minimally invasive solution for managing reflux.