This week on Floor 9, Scott and Adam discuss three wide-ranging topics: the hype around Virgin Hyperloop triggered by the latest demo video released by the company; the drama surrounding Onlyfans banning and then unbanning NSFW content and what it reveals about the nuanced dynamics of the creator economy;  and TikTok’s extended partnership with Shopify and what it means for the U.S. social commerce landscape. In addition, the MAGNA team shares their latest data on time spent with sports content. 

You can check out the Virgin Hyperloop demo video mentioned here on YouTube: https://www.youtube.com/watch?v=6hXNXL9PiYk 

You can find Adam and Scott on Twitter at @adamjsimon and @tippier. Follow us at @ipglab. If you like what you hear, please spare a minute and give us a five-star review on Apple Podcast! 

If you’re a part of the IPG Mediabrands family, come join the Floor 9 community on our dedicated Teams channel here.

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