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Episode 128
Cassie Braswell
Cassie Braswell is a Customer Success Manager in agricultural technology, specializing in advanced water management solutions for vineyards and specialty crops across Northern California. With more than a decade of experience spanning irrigation systems, agri-business operations, and customer relationship management, Cassie serves as a key connector between growers, technology innovators, and regulatory agencies. Her expertise centers on helping farms optimize water resources, improve irrigation efficiency, and meet evolving compliance requirements through data-driven tools and sustainable practices.
In her role at HotSpot AG, Cassie partners with growers to deploy automated irrigation, fertigation, pump control, and remote monitoring systems designed to enhance crop performance and reduce water use. She provides on-site consultations, technology demonstrations, and hands-on software training to ensure seamless adoption. Working closely with engineering teams, she analyzes water-use data to develop performance metrics that highlight ROI and long-term sustainability outcomes. Cassie also leads initiatives that integrate groundwater well, reservoir, and storage tank monitoring to support statewide water regulations.
Previously, Cassie served as Assistant Branch Manager and Customer Service Manager at Watersavers Irrigation, Inc., where she managed B2B and B2C sales, coordinated drought-related grant opportunities, and expanded the company’s digital presence—contributing to a 20% annual sales increase. Her career also includes operational and customer-facing roles at Keller Estate Winery and VinoPro, where she supported DTC sales programs, streamlined operations, and developed training systems for one of Inc. 500’s fastest-growing companies.
Cassie holds an MBA from the University of Phoenix, a B.A. in Art Studio from Sonoma State University, and an A.A. in Art Studio from College of the Sequoias.
Her areas of expertise include irrigation and water resource management, pump control and fertigation automation, data analytics, groundwater monitoring and regulatory compliance, project management, and customer success leadership.
Cassie frequently collaborates with growers, conservation districts, and groundwater sustainability agencies to advance responsible water use across the region. She also participates in educational outreach, speaking to university and community college students about the role of technology in modern agriculture and inspiring the next generation of innovators committed to protecting natural resources and strengthening agricultural resilience.
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By Paul Gagliardo
4.9
1919 ratings
Cassie Braswell
Cassie Braswell is a Customer Success Manager in agricultural technology, specializing in advanced water management solutions for vineyards and specialty crops across Northern California. With more than a decade of experience spanning irrigation systems, agri-business operations, and customer relationship management, Cassie serves as a key connector between growers, technology innovators, and regulatory agencies. Her expertise centers on helping farms optimize water resources, improve irrigation efficiency, and meet evolving compliance requirements through data-driven tools and sustainable practices.
In her role at HotSpot AG, Cassie partners with growers to deploy automated irrigation, fertigation, pump control, and remote monitoring systems designed to enhance crop performance and reduce water use. She provides on-site consultations, technology demonstrations, and hands-on software training to ensure seamless adoption. Working closely with engineering teams, she analyzes water-use data to develop performance metrics that highlight ROI and long-term sustainability outcomes. Cassie also leads initiatives that integrate groundwater well, reservoir, and storage tank monitoring to support statewide water regulations.
Previously, Cassie served as Assistant Branch Manager and Customer Service Manager at Watersavers Irrigation, Inc., where she managed B2B and B2C sales, coordinated drought-related grant opportunities, and expanded the company’s digital presence—contributing to a 20% annual sales increase. Her career also includes operational and customer-facing roles at Keller Estate Winery and VinoPro, where she supported DTC sales programs, streamlined operations, and developed training systems for one of Inc. 500’s fastest-growing companies.
Cassie holds an MBA from the University of Phoenix, a B.A. in Art Studio from Sonoma State University, and an A.A. in Art Studio from College of the Sequoias.
Her areas of expertise include irrigation and water resource management, pump control and fertigation automation, data analytics, groundwater monitoring and regulatory compliance, project management, and customer success leadership.
Cassie frequently collaborates with growers, conservation districts, and groundwater sustainability agencies to advance responsible water use across the region. She also participates in educational outreach, speaking to university and community college students about the role of technology in modern agriculture and inspiring the next generation of innovators committed to protecting natural resources and strengthening agricultural resilience.