The Smarty Pants Book Marketing Podcast

Episode 128 - It Could Happen to You (Again)


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In this episode, Chris and Becca kick off their Summer Blast From the Past series by revisiting one of the most popular shows called "It Could Happen to You", an episode on crisis prevention and reputation management. This hot topic was one of the most talked about shows of 2018.

Links and Show Notes:

 -Chris shares her experience in crisis management and why knowing how to handle a crisis is important.

-What you can do to help prevent a crisis.

-Why an engaged social media following is an important asset in a crisis.

-Your best crisis prevention: a good reputation.

-Why it's important to evaluate the threat level of a crisis before taking an action.

-Examples of levels one, two, and three crises.

- Why some "crises" just need to be ignored.

Links - click 'em, they're live 

The link for Chris' book, Crisis Management For Authors (Amazon & also in Kindle Unlimited until May 31)

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The Smarty Pants Book Marketing PodcastBy Chris Syme and Becca Syme

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