Will they remember you or your brand after you are gone? 

Sometimes building a brand takes a lifetime of work to build. And one thing done wrong can bring it down in a matter of seconds. 

Today we talk about a man who spent a lifetime living a brand that was not himself, but a character he played. Many will remember his brand more than remembering his name. When in character he played his part so well that we always will remember him as that character. 

Who was it? Listen to todays show and find out, then build your life and brand doing the same. 

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