Are you ever frustrated with how your brand "comes off"? You are so painstakingly careful about creating your product. The messaging is on point, but somehow your employees keep fumbling the ball and it's hard to get a win.

You know what you want your brand to do in your mind, but you just can't seem to "buy in". If any of this resonates with you, then this episode is a must. It will answer all your questions about hiring and keeping your team clear and excited about what your brand is all about.