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Episode 13: Casey Terrell - CMO, Restaurant & Hospitality Executive
Casey Terrell is a seasoned marketer in the restaurant and CPG industry. Here's a snapshot of our great conversation with him heading into the Thanksgiving holiday, 2023:
🎨 West Point to LPQ: How a balanced education shaped his marketing approach.
🍟 Outback's Aussie Cheese Fries to Korean snake shots, army experiences and playful pranks at Burger King.
🤹 Modern CMO: Merging tech knowledge and behavioiral science with marketing in the digital era.
👻 Haunted B&B Adventures: Restoring a Victorian B&B and encounters with the ghostly resident, Sophie.
🤝 LinkedIn as a "Fryer's Club:" How his West Point buddies keep him grounded.
🧠 Marketing Clairvoyance: The dream of predicting consumer needs effortlessly.
💻 Digital Marketing Evolution: Witnessing the shift from traditional to data-driven strategies.
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By Matt Wurst, Valerie VespaCasey Terrell is a seasoned marketer in the restaurant and CPG industry. Here's a snapshot of our great conversation with him heading into the Thanksgiving holiday, 2023:
🎨 West Point to LPQ: How a balanced education shaped his marketing approach.
🍟 Outback's Aussie Cheese Fries to Korean snake shots, army experiences and playful pranks at Burger King.
🤹 Modern CMO: Merging tech knowledge and behavioiral science with marketing in the digital era.
👻 Haunted B&B Adventures: Restoring a Victorian B&B and encounters with the ghostly resident, Sophie.
🤝 LinkedIn as a "Fryer's Club:" How his West Point buddies keep him grounded.
🧠 Marketing Clairvoyance: The dream of predicting consumer needs effortlessly.
💻 Digital Marketing Evolution: Witnessing the shift from traditional to data-driven strategies.