The technology market is in a constant state of flux. Vendors, partners and customers are coping with the pressure of six major transformative technology trends simultaneously. Moreover, these trends are reshaping business and sales model. The challenge is adapting to new market conditions and capitalizing on new opportunities before rivals and the onset of commoditization. Tarkan Maner, CEO and chairman of Nexenta, knows a thing or two about staying ahead of disruption. His company is moving beyond flash storage to software-defined storage and software-defined infrastructure. Staying ahead of disruption requires constant what-if questioning, through which Maner sees limitless opportunities.