Marketing is really about finding out who your target customer is - in other words; it's finding out who your perfect customer is. And then, what do you have to do to go and get noticed?

You have to understand that everything about marketing is about attention; if you don't get enough attention, you won't get enough money to flow to you.

So, there are many limitations that a person has to be aware of when it comes to marketing; there are many things that I can do and that you can do, most people can do. But much of your marketing has to be tested before you can get the public to see it. And thus, really understand who your customer is, understand what interests them, and what will catch their attention.

Join us every Thursday at 4 pm PST, to discuss with other business owners like you at our Small Business Owners Mastermind Call, to talk about marketing strategies that can help your business scale.

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