Ben Perkins: collegiate soccer player, apparel entrepreneur, quarter-zip pullover supermodel. At the age of 13, Ben hatched the idea that would later become Blue and White Collar, then ultimately &Collar - a nearly indestructable but simultaneously comfortable dress shirt that was durable, stain repellant, soft, wrinkle-free, and machine-washable. Ben shares his journey to becoming a consumer brand creator and the joys and challenges of bringing a physical product idea to life. Check it out!

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www.andcollar.com

The Brand, Sweat, & Tears podcast is available on YouTube, Apple Podcasts, Google Podcasts, Spotify, Pandora, Amazon Music, Rumble, iHeartRadio, and other popular podcast platforms.

This episode was sponsored by Awsm (www.awsm.com) - a software platform that gives consumer brands the ability to leverage a small amount of their equity to multiply their revenue, increase their margins, reward their brand ambassadors, and turn their customers into raving fans.