When it comes to building a SaaS product, one option is to build a tool, or a service or some sort of enhancement to an existing platform.

• Is this a good thing? Can it help you?
• Are there risks involved? What can go wrong?

On today’s show, we talk about some of the pros and cons of setting up shop on top of somebody else’s lawn. We go into why it works and what benefits you can get. But importantly, we also consider what could go wrong and how it can impact you.

Things we cover:

• What does it mean to build on top of a platform? 
• Examples of products people have built based on other platforms.
• Why would you build on top of a platform? What benefits are there?
• What are the risks? What is 'Platform Risk'? What can go wrong?
• Some Less-Obvious Sources of Platform Risk
• Col & Dan's opinions about building on other platforms.

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