You are the asset. Your body. Your mind. Your energy. Everything you build depends on you functioning at a high level. Neglect the asset, and everything else crumbles.

Greg McKeown calls it "protecting the asset." The most valuable thing you have isn't your business, your investments, or your network. It's you. Your capacity to think clearly, execute consistently, and show up fully.

Sleep isn't laziness—it's performance enhancement. Exercise isn't vanity—it's cognitive optimization. Nutrition isn't a luxury—it's fuel for the mission.

Today's application: Do one thing to protect your asset. Go to bed earlier. Take a real lunch break. Move your body. Your output is limited by your input.

Master the mind. Your life will follow.]]>