Grit is defined as passion and perseverance over a long period of time, and this quality is essential for entrepreneurial success despite being increasingly rare in today's instant-gratification society.

• Todd shares his seven-year journey developing Eternize, a haptic cross designed to provide spiritual reminders throughout the day
• The importance of community support when pursuing long-term business goals
• How fear of failure can be overcome by falling in love with the problem-solving process
• Why nobody cares about your solution - they only care about the problem you're solving
• Realistic timelines for business success: potentially 10 years for a side business, 3-5 years for a full-time venture
• Strategies for balancing multiple businesses, family responsibilities, and day jobs
• Methods for instilling grit in children through manageable challenges and celebrating progress
• The potential societal implications of declining grit in younger generations
• Secondary benefits of developing grit, including increased risk tolerance and adaptability

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