It’s Simply Life

Episode 146: Simple SEO Techniques

Listen Later

Welcome back to another episode of "It's Simply Life." If you're looking for simple, actionable tips to up your game in marketing, branding, or content creation, you're in the right place. Today, we're diving into straightforward SEO strategies designed to boost traffic. With these effective SEO insights, we'll guide you in drawing more attention to your website, blog, or social profiles. So stick around, and let's make your online world shine brighter!

In this episode, I discuss: 
  • SEO basics.
  • How SEO helps you incorporate keywords and key phrases into your websites, blogs, and social media.
  • Importance of researching and finding the right keywords that your audience is looking for.
  • On-page vs. Off-page SEO.
  • The value of keeping people on your website by creating meaningful content.
  • How to use keywords in blogs and social media
  • Doing keyword research and writing articles based on what will rank in Google.
  • Sharing snippets of the articles as social media posts to drive traffic back to the original content.
  • The importance of genuine backlinks.
  • Collaborating with people in your industry or niche to create beneficial backlinks.
  • Technical aspects of SEO.
  • Importance of website speed and mobile optimization.
  • The need for a robust technical framework behind the scenes.
  • Measuring SEO trends.
  • Utilizing Google Analytics to understand what's driving traffic.
  • Updating and interlinking articles based on their performance.
    • Key Takeaways:
    • Find Relevant Keywords: Identify a handful of relevant keywords related to your product or service and incorporate them into your website content, blog articles, and social media posts.
  • Optimize Website Speed: Ensure your website loads quickly and is optimized for mobile use. This can be achieved with the help of a website developer.
  • Regularly Update Content: Continuously refresh old content and publish new articles, case studies, and blogs. Make sure to interlink them to keep visitors on your site longer.

    •  

    Go be awesome!

     

    This podcast is brought to you by our newsletter—actionable tips delivered to your inbox every Friday.

     

    Find It’s Simply Digital on LinkedIn and Instagram. 

    How can I help you with your brand? Learn more by heading to our website.

    Want to support this Podcast? Like, share, and tell your friends! 

    Listen on Spotify.

    Listen on Apple.

    ...more
    View all episodesView all episodes
    Download on the App Store
    It’s Simply LifeBy Lisa Williams
    • 4.9
    • 4.9
    • 4.9
    • 4.9
    • 4.9

    4.9

    78 ratings