Floral Shop Podcast

Episode 15: Jill Tate’s Creative Journey from Hobby to Business

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Show Notes:

 

  • Meet Jill Tate from Honeysuckles Flowers, a florist originally from Atlanta, Georgia
  • Jill shares her story of transitioning from nursing to floristry, inspired by her grandmother’s and mother’s love for flowers
  • How Jill’s first wedding project turned her hobby into a thriving business
  • Jill discusses how her design process has evolved from personal events to professional gigs
  • The importance of educating clients and working within their budget
  • Jill’s experience with fulfilling unique client requests, such as floral wraps for high chairs
  • Tips on managing flower storage without a commercial refrigerator
  • How Jill donates leftover flowers to senior communities and assisted living facilities
  • Jill’s approach to pricing floral arrangements and working with clients’ budgets
  • The importance of a personalized approach in the floral business
  • Jill’s use of social media and word-of-mouth to attract clients
  • Jill’s aspiration to transition fully from nursing to floristry
  • How Jill’s family and neighbors support her business during larger events
  • Jill’s tips for pursuing a passion in floristry
  • Jill participates in the Floral Shop Podcast game show, winning a Google Ad campaign setup
    • This episode features an interview with:

     

    JILL TATE

    Owner of Honeysuckles Flowers

    Jill Tate is the owner of Honeysuckles Flowers, a floral design business based in North Carolina. Originally from Atlanta, Georgia, Jill has been surrounded by flowers all her life, thanks to her grandmother and mother.

    She began her floral career unintentionally when asked to do the flowers for a friend’s daughter’s wedding. Jill is passionate about creating beautiful arrangements and providing personalized service to her clients.

    Important Links and resources mentioned:

    Visit Honeysuckles Flowers’ website

    Social Media Profiles:

    Instagram

    LinkedIn

    diving deeper:

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    Floral Shop PodcastBy Ziv Raviv