Sometimes even the biggest companies can’t figure out what success looks like. In this episode we profile a couple of household names, Coca-Cola and Google, and tell the stories of how OK Soda (a beverage for Gen X slackers) and Google Glass (a product mostly worn by tech bro creeps) came to market and what happened once they did.

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Visit our full episode page for show notes, the visual examples we discuss, additional links and more!

https://www.twodesignerswalkintoabar.com/episodes/episode-15-magnificent-flops

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