Guest: David Marchesseau, Vice President Value & Digital Advisory, Asia Pacific Japan

We’ve talked about digital transformation for a while and businesses know they need to transform to survive, but how do we ensure successful digital transformations? David explains how everything will be experience driven in the future and that improving experiences is the reason businesses want to transform in the first place. On this episode you learn how experiences power digital transformations to ensure companies have future-proof human centric business models.