The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!

Episode 154 – How-To Get People To Listen To Your Message (WIIFM) What’s In It For Me


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Back in the day... we only had 4-5 TV stations and a few radio stations that had our favorite programs or music. Today, we have dozens (if not thousands of choices) to consume media and content! Now you can watch or listen on demand and even program your own radio stations or TV channels.

With all this noise and content choice, how do you get people to tune into your channel (information.) In this episode, I will explain the difference between radio station WIIAM, and WIIFM.

Let's face it, the media has been using promotions and advertising  to increase listenership, readership & viewership for years. More listeners, readers or viewers means higher advertising rates to people who want to use that medium to get their messages out. Learn how you can do the same with your content on the internet.

Let's face it, the media has been using promotions and advertising  to increase listenership, readership & viewership for years. More listeners, readers or viewers means higher advertising rates to people who want to use that medium to get their messages out. More readers, listeners and viewers can mean more money for your business!

Learn how you can do the same with your content on the internet.
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The Bacon Podcast with Brian Basilico | CURE Your Sales & Marketing with Ideas That Make It SIZZLE!By Brian Basilico: Author • Speaker • Online Strategist | BaconPodcast.com

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