We begin this episode with a conversation about creativity, and what we can do to be present in more markets as the Kenyan music industry (7:11), then, we talk about UMG entering the Artificial Intelligence race and what that may mean for artists and creatives moving forward (27:11). We wrap up the episode with new music reviews (41:29).

Intro: Albeezy - "Beezy Where U Been" produced by Cap

• Pick of the Week: Matata, Coster Ojwang - "Pararira" produced by Wuod Omollo

To bring more awareness to the different genres of music within the industry we hope to see the artists & songs discussed in the podcast receive the recognition they deserve.